This second post of our two-part series provides an overview of the master data management market, vendors, and tools.  In part one, we provided an overview of the practice of master data management.

The Master Data Management Market: Vendors and Tools

The MDM tools market is large and varied. Here we present, in alphabetical order (i.e., not ranked order), some of the leading master data management vendors with products on the market today.

ataccama logoAtaccama

Ataccama ONE Platform

Founded in 2007, this private company is headquartered in Stamford, Connecticut with additional offices in Toronto and Prague. 

Ataccama ONE is an AI-powered data curation platform combining collaborative data stewardship, a robust data processing engine, machine learning, multiple deployment options, and enterprise-proven capabilities. It is a single platform to analyze, process, manage, monitor, and provide data.

Gartner has named Ataccama a “Niche Player” in the Magic Quadrant for Master Data Management Solutions. The Forrester Wave for Master Data Management for Q1 2019 does not rate this solution.

Ataccama ONE Platform reviews:


InfoSphere MDM

This venerable company was founded in 1911 and is headquartered in Armonk, New York, with operations in over 170 countries. IBM has more than 366,000 employees worldwide.

IBM InfoSphere Master Data Management (MDM) manages all aspects of a company’s critical enterprise data, no matter what system or model, and delivers it to application users in a single, trusted view. This solution provides actionable insight, instant business value alignment and compliance with data governance, rules and policies across the enterprise. InfoSphere MDM orchestrates data throughout the complete information lifecycle with a highly configurable framework that supports hybrid cloud environments. It empowers business and IT users to collaborate and innovate with trusted master data across the enterprise.

Gartner has named IBM a “Challenger” in the Magic Quadrant for Master Data Management Solutions. The Forrester Wave for Master Data Management for Q1 2019 places this solution on the border between “Contenders” and “Strong Performers.”

IBM InfoSphere MDM reviews:

informatica logoInformatica

Informatica MDM

Informatica was founded in February 1993 and is headquartered in Redwood City, CA, with offices around the world. The company has more than 3600 employees.

Informatica offers a modular, comprehensive MDM solution designed for flexibility. A customer can start with its most pressing data pain points and business needs, then grow the system as its needs expand. Informatica MDM provides:

  • A single view of the data by creating an authoritative view of business-critical data from disparate, duplicate, and conflicting information sources.
  • A 360-degree view of the relationships by identifying the relationship insights within the data to locate connections between customers, products, suppliers, and more.
  • A complete view of all interactions by linking transactions and interactions for a full view of a customer’s behavior.

The Forrester Wave for Master Data Management for Q1 2019 places Informatica in the “Leaders” category. The company also is in the “Leaders” quadrant of the Gartner 2018 Magic Quadrant for Master Data Management Solutions.

Informatica MDM reviews:

profisee logoProfisee

Profisee Master Data Maestro

Privately-owned, Profisee is based in Alpharetta, Georgia, and has fewer than 50 employees.

Profisee is a master data management software company focused on delivering enterprise-grade MDM capabilities through its Master Data Maestro software. As the original creators and most experienced implementers of Microsoft Master Data Services, Profisee delivers the first and only product in the market dedicated to enabling Microsoft MDS implementations and driving them to repeatable success. Master Data Maestro was released to the market alongside Microsoft SQL Server in May 2010. Working exclusively with the Microsoft MDS platform, Maestro provides a range of world-class functionality to ensure the rapid deployment and successful adoption of Microsoft MDS.

Profisee was formed from the management team of Stratature, an MDM software provider acquired by Microsoft in 2007. Profisee is one of only four software vendors worldwide participating in the Microsoft MDS ISV (independent software vendor) program. With a strong heritage in Microsoft MDS and a wide breadth including leadership from master data management, business intelligence and enterprise software firms, Profisee is uniquely positioned to help customers build a solid foundation and successful path to reach their master data management goals.

Profisee is not included in the Forrester Wave for Master Data Management for Q1 2019. The company is in the “Challengers” position in the Gartner 2018 Magic Quadrant for Master Data Management Solutions. 

Profisee Master Data Maestro reviews:

reltio logoReltio

Reltio Cloud Platform

Reltio was founded in 2011. The privately funded company is headquartered in Redwood Shores, California. With more than 300 employees, Reltio recently has been ranked number one in Fortune’s 50 Best Small Workplaces in the U.S. 

Reltio helps companies turn their data into information and knowledge assets in the most efficient way, shattering the traditional notion that IT must combine multiple technologies to manage different types of data and that business users must purchase standalone tools to do their own analysis. Reltio manages all data types including multi-domain master data, transaction and interaction data, third-party, public and social data. Data is fused into a new breed of data-driven applications that business teams love to use every day. By combining operational and analytical silos teams can continuously collaborate to improve the reliability of the information, receive recommendations through machine learning, relevant to their goals, and take immediate action, all within the same application. Information flows in a closed-loop cycle that continuously assesses and publishes outcomes to demonstrate value and refine recommendations for better results.

Gartner has named Reltio a “Niche Player” in the Magic Quadrant for Master Data Management Solutions. The Forrester Wave for Master Data Management for Q1 2019 places Reltio in the “Leaders” category.

Realto Cloud Platform reviews:

riversand logoRiversand Technologies

Riversand MDMCenter

Riversand is a global software company that offers a dynamic, configurable platform that helps companies increase productivity and improve the customer experience. Headquartered in Houston, Texas, the company has offices in the U.S., India, France, and the U.K.. Riversand was founded in 2001 and serves clients in a wide range of industries including retail, manufacturing, distribution, consumer packaged goods, energy, and healthcare.

Riversand MDMCenter is a future-ready Master Data Management platform that

  • Unifies master data for all the data domains in a single platform with data discovery, high scale in a cloud-first data management platform
  • Provides the ability for users to make decisions with in-place management, governance, and analytics
  • Aligns data management with business objectives through dynamic governance, adaptive workflows and reporting capabilities that help identify bottlenecks in processes

Gartner has named Riversand a “Visionary” in the Magic Quadrant for Master Data Management Solutions. The Forrester Wave for Master Data Management for Q1 2019 places Riversand in the “Strong Performers” category.

Riversand MDMCenter reviews:

semarchy logoSemarchy

Semarchy xDM

Semarchy is a privately held company, run by its founders and creators of the software itself. It was founded in 2011 and headquartered in San Francisco, with offices in the UK and France.

Semarchy calls itself the Intelligent Data Hub company. Its xDM platform empowers organizations of any size to build data applications quickly, with fast time to value. A single software platform for governance, master, reference and application data management as well as data quality, enrichment, and workflows means that trusted information projects can be delivered without the wasted time of cobbling together bits of software, interfaces, and integration layers.

The Forrester Wave for Master Data Management for Q1 2019 places Semarchy in the “Strong Performers” category, and the Gartner 2018 Magic Quadrant for Master Data Management Solutions places the company in the “Challengers” quadrant.

Semarchy xDM reviews:

stibo systems logoStibo Systems

Stibo Systems MDM

A privately held subsidiary of the Stibo A/S group, Stibo Systems was founded in 1976 and is headquartered in Aarhus, Denmark. The privately held company has fewer than 500 employees.

Stibo Systems is a global leader in Master Data Management (MDM) solutions. Stibo Systems’ MDM platform provides modeling, profiling, data quality, integration, and data governance capabilities. Over the last 30 years, the company has helped teams in the manufacturing, distribution, retail, travel & hospitality, automotive, CPG and grocery industries manage master data on a global scale. Using Stibo Systems’ STEP technology, customers can leverage their product information assets and handle the complex product-oriented workflows needed to reconcile product and cross-channel consistencies in order to meet their omni-channel needs. With expanded domain expertise, Stibo Systems creates solutions that help companies gather, manage and share customer, product, supplier and other corporate intelligence across the enterprise using a single MDM platform. 

The Forrester Wave for Master Data Management for Q1 2019 places Stibo Systems on the borderline between “Contenders” and “Strong Performers.” The company is in the “Challengers” quadrant of the Gartner 2018 Magic Quadrant for Master Data Management Solutions.

Stibo Systems MDM reviews:

tibco software logoTIBCO Software
(formerly Orchestra Networks)


Orchestra Networks was founded in 2000 and acquired by TIBCO Software in December 2018.

TIBCO/Orchestra Networks offers an integrated master data management/master data governance/reference data management product. EBX lets users manage, govern and share any and all data assets, including master data, reference data, and metadata because effective data management often requires more than a point solution. It features linkages between conceptual and physical data; has standalone data governance or can be integrated with Master Data Management. It can be deployed on-premise or in the cloud.

For the third consecutive time, Gartner has named TIBCO EBX a Leader in the Magic Quadrant for Master Data Management Solutions. The Forrester Wave for Master Data Management for Q1 2019 places Informatica in the “Strong Performers” category.

TIBCO EBX reviews: